Read the latest AGC Business Development Forum Best Practices article, “Proactive Internal Communication Drives Firm Success,” by Christine White, Communications Manager for R&M Consultants.
In the A/E/C industry, your employees are your most important asset. These are the folks providing the firm’s services and interacting with your clients. In turn, your employees’ perceptions and experiences with your firm are transferred to the clients with whom they work. If your employees are rallied around a cohesive business strategy and a shared sense of purpose, the brand will radiate meaning from the most authentic source: the people who work there.